Case study

Baha Shop

At the start of our collaboration; Baha Shop was merely an idea. Our challenge was to institute a character to the shop and portray the brand and story through a strategized design process.

what we worked on

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case study Details

Baha shop approached us with the idea of an online collaborative platform representing a portfolio of fashion designers from Iran. Exhibited under a single umbrella; Baha shop is a celebration of creativity, exploration, and commerce. Inviting collections from traditional and modern sources of inspiration with the aim to share the beauty of Iranian pattern-making, the comfort of earthy dyes, and the love inherent in all things.